PUBRL301-20A (HAM)

Stakeholder and Community Engagement

15 Points

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Division of Management
School of Management and Marketing

Staff

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Convenor(s)

Cheryl Cockburn-Wootten

Cheryl Cockburn-Wootten
9252
MSB.4.35F
A Semester 2019: Thursdays 3-5pm
cheryl.cockburn-wootten@waikato.ac.nz

Lecturer(s)

Administrator(s)

: helena.wang@waikato.ac.nz

Placement/WIL Coordinator(s)

Tutor(s)

: ashlee.boulton@waikato.ac.nz
: chantelle.cobby@waikato.ac.nz

Student Representative(s)

Lab Technician(s)

Librarian(s)

: nat.enright@waikato.ac.nz

You can contact staff by:

  • Calling +64 7 838 4466 select option 1, then enter the extension.
  • Extensions starting with 4, 5, 9 or 3 can also be direct dialled:
    • For extensions starting with 4: dial +64 7 838 extension.
    • For extensions starting with 5: dial +64 7 858 extension.
    • For extensions starting with 9: dial +64 7 837 extension.
    • For extensions starting with 3: dial +64 7 2620 + the last 3 digits of the extension e.g. 3123 = +64 7 262 0123.
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Paper Description

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This paper is designed to develop your practical skills around ethical collaborative communication and relationship engagement activities with a diverse range of stakeholders within our communities. You will critically reflect on your values, some key theories relating to community, communication and stakeholder engagement and practices. You will also develop competencies in planning, facilitation, and analysis of designing and delivering stakeholder communications. This paper aims to get you involved in a real organisational and community issues. Assignments will focus your thinking, reflection and practices on identifying and facilitating communication around an issue for stakeholders in our local communities.

The paper will encompass three main areas relating to some key theories and skills relevant to community and stakeholder engagement work. The first two weeks will cover introductions, basic definitions and exploring your values and interpretations. This will be followed by a focus on the key theoretical and methodological issues relevant for stakeholder communication work with communities. This section for instance, will review issues of legitimacy and critical discussion around what constitutes a community. The final section of the paper will cover dialogue, ethics, risk, power and emotional issues and the processes of dissemination. In particular critically reflecting on factors that shape engagement and dissemination.

In addition to the course content, you will be encouraged to get involved with and within communities. Guest lecturers from various organisations will also kindly share their insight, experiences and advice around communicating to community stakeholders. You will work on a real issue for an organisation around communicating to a particular community. You will then present and pitch your solution to that organisation. In previous iterations of this assignment in other courses - many organisations have either hired students and/or adopted the solution for their organisation. So your work will make a difference and an impact!!

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Paper Structure

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Please keep a note of the schedule and during the course refer to the Moodle schedule. There will be short video lecture recording for you to access, guest lecturers, discussion sessions, planning sessions (so no formal class) and times when you will be asked to bring something to class for our activity/discussion.
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Learning Outcomes

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Students who successfully complete the course should be able to:

  • 1. Identify the advantages and disadvantages of different stakeholder practices for effective and ethical change communication
    Linked to the following assessments:
  • 2. Plan and design ethical stakeholder and community engagement communication strategies for interventions
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  • 3. Participate in opportunities to practice and critically reflect on skills for developing dialogue in stakeholder consultation
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  • 4. Critically review theories and apply the appropriate planning tools that integrate effective dialogue, engagement to understand the elements of ethics, power and risk for stakeholder and community engagement social change plans
    Linked to the following assessments:
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Assessment

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Assessment Components

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The internal assessment/exam ratio (as stated in the University Calendar) is 100:0. There is no final exam. The final exam makes up 0% of the overall mark.

The internal assessment/exam ratio (as stated in the University Calendar) is 100:0 or 0:0, whichever is more favourable for the student. The final exam makes up either 0% or 0% of the overall mark.

Component DescriptionDue Date TimePercentage of overall markSubmission MethodCompulsory
1. Individual: Participation, Engagement & Thinking
21 May 2020
No set time
25
  • Online: Submit through Moodle
2. Individual: Critical Reflective Journal & Essay
10 Jun 2020
11:30 PM
25
  • Online: Submit through Moodle
3. Individual: Creative Intervention/Solution Pitch for Client Hamilton C
4 Jun 2020
No set time
20
  • Online: Upload to Moodle Forum
4. Individual: Review of Literature Report
4 May 2020
11:00 PM
30
  • Online: Submit through Moodle
Assessment Total:     100    
Failing to complete a compulsory assessment component of a paper will result in an IC grade
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Required and Recommended Readings

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Required Readings

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There are no required readings.
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Recommended Readings

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Recommended readings will be placed in Waikato Reading lists for this course.

Please note: Other relevant assignment readings, links and video clips will be placed on Moodle

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Other Resources

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Moodle - other course resources will be placed in Moodle.
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Online Support

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Online support: Moodle, Announcements. WMS Reading list and mini video recordings
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Workload

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15 point paper = 150 hours over the course of the semester

This workload is spread over activities, thinking, reading that you do - outside as well as inside the classroom.

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